![]() A knowledgeable professional can assess your current design and make necessary changes to make your site as user-friendly as possible. Even if you already have a domain you’re happy with, a website manager will ensure your domain registration and hosting are always current.Īlong with domain, your website design is significantly important to its success. ![]() A Website Manager Can Ensure Your Website Has a Strong FoundationĪ great website starts with a great domain, and a web manager can help you secure the ideal domain for your unique business. So, what is website management? Read on to learn more about what a web manager does and why you should hire one. Bringing on a web manager can be just what your company needs to boost business and keep it consistently thriving. Your competitors may or may not have web managers, but either way, you’re missing out on a competitive edge if you don’t have one working for you. ![]() The work that web managers do is so valuable, that the Bureau of Labor Statistics reports a higher-than-average growth rate for web developers. But are you aware of the benefits that having a website manager can provide? You know how impactful your website is to your business success. Your website provides the first interaction a person has with your company, and first impressions matter. There are frequent meetings with the technical team, content team, clients, and partners.Do I really need a WordPress Website Manager? A content manager will need to work alongside web designers, web developers, graphic designers, marketing managers, writers, and social media managers.Ĭontent managers typically work 40 hour work weeks, and overtime may occasionally be necessary to meet deadlines. Most of a content manager's work is office based. What is the workplace of a Content Manager like? Some of them are also investigative, meaning they’re intellectual, introspective, and inquisitive.ĭoes this sound like you? Take our free career test to find out if content manager is one of your top career matches. They are unstructured, original, nonconforming, and innovative. ![]() They tend to be artistic individuals, which means they’re creative, intuitive, sensitive, articulate, and expressive. Are you suited to be a content manager?Ĭontent managers have distinct personalities. Making changes or implementing new developments usually has the content manager working closely with the company's technical team. Other duties may include identifying new content opportunities, exploring ways to repurpose existing content throughout the site, monitoring website traffic, responding to website feedback, and implementing changes to the site's layout and content based on website analytics and usability testing. If the discussion forum is too big of a job for the content manager to handle, a community manager will be hired to take care of this task specifically. Anything questionable needs to be taken down as soon as the content manager becomes aware of it. It is sometimes the duty of the content manager to manage discussion posts, and to make sure that the posts are not violating any laws or are inappropriate in any way. Good content writers can proofread and edit their own work, and work independently from the manager. If help is needed, it is of great importance to get excellent content writers, as this makes the content manager's job much easier. Larger sites need updating quite frequently, which can get overwhelming for just one person. The manager may also craft and send out email newsletters, promotions, and online outreach campaigns by using the same CMS software.Ĭontent managers may write and update the content of the website on their own, or may lead a team of content writers to put out new content. Video, audio, and text are placed into a template for uploading onto the internet, therefore little to no design work is needed on the part of the content manager. This software enables the manager to efficiently make any changes that are needed just by clicking a button. They will often work with content management software (CMS). It takes creativity, leadership skills, and writing ability to produce and publish good content.Ī content manager's job involves researching, sourcing, writing, and editing interesting content to be published for members and readers. The content strategy is to create, write, and manage content so as to achieve business goals and be a voice for the company. The main responsibility of a content manager, however, is to keep the information displayed on a website fresh, informative, and appealing. Some content managers focus strictly on content, while others only focus on the management side of things.
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